Our projects
commercial, explainer film, documentary

Advertising film Berlin

Advertising film production

Commercial

Advertising video

Commercials for Berlin - Sons of Motion is your professional commercial film production company

You need a professional film agency in Berlin at your side for your project? Then you’ve come to the right place! We at Sons of Motion Pictures are an award-winning commercial film production company for the German-speaking and international area. If you have any questions or would like a consultation for your project, please feel free to write to us at any time using our contactform.

Professional advertising filmproduction in Berlin

Explaining new products in an understandable way, establishing a brand or winning new customers for your company – with professional commercials (also commercial film or commercial video) you can fulfill your marketing goals and reach your target group in the best possible way. Our 45 Team at Sons of Motion Pictures knows what is important in the conception of a convincing commercial and implements video and film productions of the highest quality. We develop creative concepts, tell exciting stories and create great emotions to leave an impression on your target group. Our excellent work has already been rewarded with more than 40 national and international awards. Get an idea of our full service – we accompany you from the idea generation to the shooting to the post-production and the finished commercial.

Commercials with great effect

At Sons of Motion Pictures, we are all creative individuals who have high standards for an exceptional commercial. We create appealing commercials with the help of emotional and exciting stories and thus make the audience laugh, listen or think. Thanks to our many years of experience, our team knows exactly how best to capture the attention of the target group and what the most important points are when designing commercials: Emotions, exciting storylines, a bit of humor or simply provocation!

Emotions & Feelings:
Laughing, crying, joy, fear, disgust, anger – nothing makes us remember as well as strong emotions. In our commercials, we focus on positive emotions that trigger something in the viewer and are unconsciously transferred to the advertised product. Classically, this is achieved through popular commercial motifs such as babies, children or animals.
Exciting storytelling:
A good commercial should be exciting and encourage viewers to keep watching. This is achieved through a well-designed storyline. We use dramaturgy and effective suspense arcs in every way.
Humor, wit & intelligence:
To appeal to viewers, make them think and convince them, we rely on clever and original messages.
Provocation & Shock:
We absorb an unmanageable number of advertising messages, clips and images every day. In order to still stand out, sometimes one thing makes sense: provocation! We use unconventional but bold content that provokes the viewer and thereby attracts their attention!

Experts for successful advertising film productions

At Sons of Motion Pictures, we know how to make a commercial a favorite with your audience!

On the heels of the target group:
Who do you want to address with the commercial? What does the target group expect from your product? We ask ourselves and you these questions at the very beginning of the conception of your commercial. The target group you want is always the focus.
Let emotions speak:
We always give our all in every one of our commercials to appeal to your target audience in the best way possible, thus generating your maximum interest.
Delivering selling points:
What is special about your product, service or company? Your individual strengths and uniqueness should be brought to the customer’s attention in the commercial. Because your commercial should be just as individual and unusual as your company is.

Advertising impact with the proven AIDA principle

You may be wondering how a model from 1898 is going to help you design your commercial? The AIDA formula is definitely old, but by no means outdated. It is still considered a successful model of advertising effectiveness today. The abbreviation AIDA stands for the first letters of the four phases of the model.

The first step is to capture the attention of the audience, your target group. After all, the very first seconds of the commercial are crucial in determining whether the viewer stays tuned in or switches off.
The 2nd step aims to arouse real interest so that the viewer watches the film to the end.
The third step is to ensure that the viewer feels a concrete desire – for example, the desire to buy the advertised product.
The 4th and final step is the action or action that was the purpose of the commercial: this can be buying the product on the one hand, but also subscribing to a newsletter or simply visiting a website.

The best film production in Berlin for your advertising spot

We at Sons of Motion Pictures realize advertising film and video productions for TV, cinema or the online sector with creativity and aesthetics. Thanks to our many years of experience and the use of the latest production and film technology, we can offer you conscientious and complete support and advice – from the conception of ideas to your finished commercial. With us you get everything from one source!

Concept & Strategy

We advise you on ideas and work with you to develop a concept that incorporates your ideas. Thanks to a clearly defined target group, we are able to develop a strategy that will make your audience laugh, marvel or think. Once the content concept is ready and approved by you, our designers turn their attention to a detailed storyboard.

Pre-production & planning

Whether location, technology, props, actors or catering. The right preparation for the shoot is essential! Sit back and let our team do all the planning for you!

Production & Shooting

Using state-of-the-art technology, our 30-person team then realizes the concept for your image film. For a spectacular result, we use state-of-the-art lighting, sound and camera systems such as the 8K RED EPIC-W cinema camera from Hollywood or the DJI Inspire II 5K drone.

Postproduction & Editing

In post-production, our staff will optimize the look of your film using color grading, editing, retouching and green screen.

Success on all channels – commercials for TV, cinema & the online world.

Germans spend an average of several hours a day watching TV. However, this could change more and more in the near future! We are increasingly using our smartphones and tablets to consume content and advertising. As a result, online videos, live streaming and video-on-demand are becoming increasingly important for successful and targeted advertising communication. We at Sons of Motion Pictures are well adapted to this and develop commercials for you not only for TV and cinema, but also for video platforms and social media channels. Of course, the conception of the commercial will always look slightly different from platform to platform, but it will then be tailored exactly for the respective medium. If you wish, we will gladly take over the entire media planning for you and create a promising overall package of online and offline for cross-media advertising campaigns.

Unique commercials in Berlin

We at Sons of Motion Pictures are professionals in every film field. For example, we produce explainer videos, image films, recruiting films and dokumentaries of the highest quality and for any budget for many large regular clients. Since we have an extensive network, we can certainly book the right voice actors and actors for your commercial. Our team is full of creativity and is always looking for new challenges. An 0815 commercial is not for you? Not for us either! We at Sons of Motion Pictures prefer to implement innovative ideas and provide a breath of fresh air in film production. Nevertheless, highest quality and most modern technology are of course very important to us! We have listed 10 unbeatable reasons why we are the right choice for your production. Simply use our contact form and let us advise you in a personal conversation about your project.